A cover of the Jesus Jones song Right Here Right Now was selected as the theme song for the 2011 Rugby World Cup in New Zealand advertising. The cover is performed by New Zealand band The Feelers and an advertisement featuring the song launched this week. Tickets for the event go on sale at the end of the month. Check out the video of the song:
The choice of song has come under criticism from some prominent New Zealanders who believe the opportunity should have been taken to select a New Zealand song. That criticism was answered by New Zealand Prime Minister John Key and 2011 Rugby World Cup CEO Martin Sneddon who claimed that it is an international event, so a globally recognised song was required. The choice of band to cover the song, The Feelers, was also not a universally popular choice.
The original song was released in 1991 inspired by the end of the Cold War and the fall of the Berlin Wall. However, at least one New Zealand journalist has observed that the year was also the last time New Zealand held the World Cup.
Right Here Right Now was used to promote ticket sales, and was not the official theme song of the World Cup. That distinction went to ‘The World in Union’, this time sung by New Zealand opera soprano Hayley Westenra.